Primer Research, Inc.
897 Oak Park Blvd, PMB 305
Pismo Beach, CA 93449
USA
Media Strategy
The second stage of Primer's consultation applies Primer's understanding of the existing opinion climate to develop a communication campaign for its client. In consultation with Primer's clients, Primer analysts establish a communication plan to be applied to informing public debate on the client's behalf. It is Primer's task to reshape public debate.
PRiMeR will also assist its clients with an advertising plan and its administration. PRiMeR's fees do not entail the cost of advertising production or purchase. They do include the cost of consultation with the advertising agency to ensure that advertising copy and images are consistent with PRiMeR's approach to targeted communication.
